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Accelerating your
growth in life sciences

By navigating complex local markets

We build strategy that delivers

In a market fraught with uncertainties and experts who advise from afar, we roll up our sleeves to deliver outcomes. With a singular focus on the Middle East and Africa, we turn complexity into momentum for innovators.

With outcomes where it matters most

Sharp local intelligence, proven frameworks and scientific depth to help you make confident, market-ready decisions in regions poised for growth. Our guidance is grounded in what works, not just what sounds good.

Trusted by the
pioneers of tomorrow

Our clients and co-creators of change

Turning intelligence into action

A diverse and comprehensive array of offerings
that turn strategy into success.

Becoya Insights

Custom local insights through tailored market research driven by deep stakeholder relationships.

Becoya Value & Access

Value communication, pricing and market access strategy, and HTA support to drive broader access and commercial success.

Becoya Health Economics

Health economic modelling, real-world evidence, and outcomes data analyses to support data-driven strategies and submissions.

Becoya Alliance

Distribution, licensing, and partner support to enable in-market reach and execution.

Middle East
Africa

Driving results across regions

We operate with on-the-ground understanding and trusted networks in every market we serve.

Work that has shaped the trajectory of life sciences across the Middle East and Africa.

Understanding the impact of clinical trial design on the market potential for a SMA Product

Understanding the HPV Vaccine Funding Landscape in Sub-Saharan Africa

Using local hospital data to prevent a mandatory price cut for a cardiovascular drug

Stories of Impact

Case studies that reflect the depth of our expertise, helping clients move complex markets.

Understanding the impact of clinical trial design on the market potential for a SMA Product

Understanding the HPV Vaccine Funding Landscape in Sub-Saharan Africa

Using local hospital data to prevent a mandatory price cut for a cardiovascular drug

Tools that supercharge your decisions

Explore our proprietary platforms that simplify your path to regional markets

01

Pulse by Becoya

Tracks historical pharma pricing in the Gulf Cooperation Council (GCC) to support launch planning and competitive benchmarking.

02

Vector by Becoya

Identifies and matches the right distribution partners across regional markets.

03

Compass by Becoya

Maps digital opinion leaders and stakeholders to guide influence and engagement strategies.

Your strategic edge

Deep dive into our perspective and more: timely research, regional commentary, and sector intelligence.

Let's talk

Whether you're expanding into the region or rethinking your local strategy, we're here to help.

Let's talk

Whether you're expanding into the region or rethinking your local strategy, we're here to help.

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